Letitia works as a junior acquisitions editor for a publisher. She has been asked by her manager to write a proposal to explain why she wants to sign the author of a certain manuscript. This is the first time Letitia is going to present a proposal directly to senior editorial managers. She understands that while the company's editorial board will not directly act on the proposal, they will carefully evaluate the interaction between the senior managers and herself. In this scenario, which of the following organizational audiences does the editorial board represent?
A) the primary audience
B) the watchdog audience
C) the secondary audience
D) the auxiliary audience
E) the virtual audience

Question

Quizplus · Accepted Answer

The editorial board represents the watchdog audience because they will not directly act on the proposal but will evaluate the interaction, indicating their role is to oversee or monitor the process rather than to be the main decision-makers (primary audience) or those directly acted upon by the communication.

Letitia Works as a Junior Acquisitions Editor for a Publisher