Bose promises "better sound through research." This is an example of _ .
A) price differentiation
B) services differentiation
C) channel differentiation
D) product differentiation
E) people differentiation

Question

Quizplus · Accepted Answer

Bose's promise of "better sound through research" highlights a unique feature or quality of their product, which is an example of product differentiation.

Bose Promises "Better Sound Through Research