One of the greatest constraints faced by store-based retailers-and one that the Internet channel can address-is
A)price competition.
B)the amount of merchandise that can be carried in a physical store.
C)competition from other retailers.
D)common zoning restrictions limiting the kinds of merchandise that can be offered for sale.
E)interactive customer service.

Question

Quizplus · Accepted Answer

Store-based retailers are limited by the physical space they have to display merchandise. This constraint limits the amount of merchandise they can carry, which in turn can limit consumer choice and lead to lost sales. In contrast, online retailers have a near-unlimited amount of virtual "shelf" space and can offer a much larger selection of products.

One of the Greatest Constraints Faced by Store-Based Retailers-And One