All of the following statements about e-commerce in the United States in 2018 are true except:
A) social e-commerce generated more revenue than mobile e-commerce.
B) mobile advertising accounted for over 70% of all digital advertising spending.
C) on-demand service firms fueled the growth of local e-commerce.
D) growth rates for retail e-commerce were higher in the Middle East than in the United States.

Question

Quizplus · Accepted Answer

In 2018, mobile e-commerce (m-commerce) generated more revenue than social e-commerce in the United States. Social e-commerce was growing, but mobile e-commerce was a more significant revenue driver due to the widespread use of smartphones and mobile shopping apps.

All of the Following Statements About E-Commerce in the United