Which of the following is NOT a question that positioning helps answer?
A)Who are, or should be, our target markets?
B)How does our offering compare with competitors' offerings?
C)Against whom should we compete, and on what terms?
D)What should our service product become, and how do we get there?
E)Where does our product fall on the continuum from tangible to intangible?

Question

Quizplus · Accepted Answer

Positioning primarily concerns how a product or brand is perceived in the context of the competitive landscape, focusing on target markets, comparative advantages, competitive strategy, and strategic direction. The continuum from tangible to intangible relates more to the nature of the product itself rather than strategic positioning in the market.

Which of the Following Is NOT a Question That Positioning