This is a dramatic demonstration of auditory-visual blending.
A) the McGurk effect
B) contrast sensitivity
C) visual scanning
D) perceptual constancy

Question

Quizplus · Accepted Answer

The McGurk effect is a phenomenon in which the perception of speech sounds is influenced by visual cues. When a person watches a video of someone making a different mouth movement than the sound they are hearing, the brain can blend the visual and auditory information to produce a perception of a completely different sound. This is a prime example of auditory-visual blending.

This Is a Dramatic Demonstration of Auditory-Visual Blending