Explain how the concept of strategic group (and its two sub-types) is used in a situational analysis as part of an environmental scanning activity to identify specific opportunities and threats that can either improve or harm a company's ability to sustain its competitive advantage.

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The Answer of Explain how the concept of strategic group (and its two sub-types) is used in a situational analysis as part of an environmental scanning activity to identify specific opportunities and threats that can either improve or harm a company's ability to sustain its competitive advantage.

Explain How the Concept of Strategic Group (And Its Two