Specifying point-of-service configurations and processes is NOT one of the activities specified by service delivery strategies.
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Q27: Based on the results of the comparison
Q28: Pre-service strategies attempt to identify the specific
Q29: Personal selling has been used more extensively
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Q31: Physicians are a minor target for marketing
Q33: An organization's action plans link its individual
Q34: Point-of-service is a transformational process that incorporates
Q35: Market research provides information only about potential
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Q37: Marketing research is NOT a pre-service activity.
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