Gathering information from potential customers in an effort to determine their preferences is an example of using statistics in the field of------ .
A)finance
B)marketing research
C)operations
D)advertising

Question

Quizplus · Accepted Answer

Gathering information from potential customers to determine their preferences is a fundamental activity in marketing research. This process involves collecting, analyzing, and interpreting data about market conditions, competitors, and consumer behavior to inform marketing strategies and decisions.

Gathering Information from Potential Customers in an Effort to Determine