The results of _____________ can be used in an integer programming model of a product design and market share optimization problem.
A)conjoint analysis
B)product design
C)part-worth
D)variations analysis

Question

Quizplus · Accepted Answer

Conjoint analysis is a market research technique used to determine how people value different features that make up a product. The results of this analysis can be used to create an integer programming model of a product design and market share optimization problem. This method helps in identifying the optimal combination of product features that will maximize market share and customer satisfaction. Therefore, option A is the best choice. Options B, C, and D are not appropriate for creating a mathematical model for product design and market optimization.

The Results of _____________ Can Be Used in an Integer