Some believe integrated strategies (combining attributes of both cost leadership and differentiation strategies):
A) have been used successfully in the U.S.since the end of World War II.
B) are essential to establishing and exploiting competitive advantage in a global economy.
C) can only be implemented in specific,competitive industries.
D) blend perfectly with the types of corporate-level strategies implemented by many of today's large diversified companies.

Question

Quizplus · Accepted Answer

Integrated strategies that combine both cost leadership and differentiation are increasingly important for companies competing in a global economy. These strategies allow companies to offer a unique product or service while keeping costs low, creating a competitive advantage in the marketplace. This approach is particularly valuable in industries where customers demand both low prices and high quality, which is becoming more common in the age of online shopping and increased transparency.

Some Believe Integrated Strategies (Combining Attributes of Both Cost Leadership