A detailed version of a new product idea, stated in meaningful customer terms is known as a(n):
A) working model.
B) sample product.
C) concept.
D) idea.
E) prototype.

Question

Quizplus · Accepted Answer

A concept is a detailed version of a new product idea, stated in meaningful customer terms. It represents the overall vision of the new product and helps to communicate the benefits and features of the product to potential customers. A working model or prototype is a physical representation of the product idea that allows for testing and refinement, while a sample product is a version of the product that is created for demonstration purposes. An idea is a general concept or thought, which may or may not have been fully developed into a product concept.

A Detailed Version of a New Product Idea, Stated in Meaningful