A recently opened clothing store makes sure that every time a consumer walks into the store they are made to feel important by a customer service representative, regardless of whether the customer is intent on purchasing a product. Which reason for shopping is the store trying to appeal to?
A) sharing of common interests
B) instant status
C) social experiences
D) thrill of the chase
E) interpersonal attraction

Question

Quizplus · Accepted Answer

The store is appealing to the reason of "instant status" by making customers feel important and valued, which enhances their sense of status and self-worth.

A Recently Opened Clothing Store Makes Sure That Every Time