Obtaining primary and secondary data would take place during which step of the five-step marketing research approach?
A) Collect relevant information.
B) Develop the research plan.
C) Develop findings.
D) Take marketing actions.
E) Define the problem.

Question

Quizplus · Accepted Answer

Collecting relevant information involves gathering primary and secondary data to address the research objectives.

Obtaining Primary and Secondary Data Would Take Place During Which