Predictive analytics is
A)the science of using customer data to predict past consumption behavior.
B)the science of using customer data to predict future consumption behavior.
C)the science of using customer data to develop a SCOR delivery model.
D)the science of using customer data to develop swim lane process maps.

Question

Quizplus · Accepted Answer

Predictive analytics focuses on analyzing current and historical data to make predictions about future events or behaviors, hence the correct answer is the one that mentions predicting future consumption behavior.

Predictive Analytics Is