Most persuasive claims and requests for adjustment use the direct approach.
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Q70: If you anticipate objections to your persuasive
Q71: In a message promoting a new laptop,
Q72: If you are trying to persuade a
Q73: When addressing a persuasive claim or request
Q76: _ messages take a customer through the
Q77: _ include information about an individual's personality,
Q78: _ reasoning is a logical fallacy in
Q79: A(n)_ appeal is based on the audience's
Q92: Successful marketing and sales messages match the
Q119: Because promotional messages are not legally binding
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