A description such as single,aged 20-34,earning $30,000 a year,is an example of a psychographic variable.
Correct Answer:
Verified
Q2: Marketing concepts can be extended to the
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Q21: What is data warehousing?
A) a marketing strategy
Q22: For marketers,what type of variables are lifestyles,opinions,interests,and
Q23: Congress has conducted hearings on the use
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Q46: Target marketing requires dividing a market into
Q52: Geographic variables describe populations by identifying traits,such
Q81: Rational motives involve nonobjective factors and include
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