Classifying firms into groups, such as _________, provides an alternative to the industry life cycle.

Question

Quizplus · Accepted Answer

Slow-growers and stalwarts are two common classifications of firms that can be used as an alternative to the industry life cycle. Slow-growers are firms that have low growth rates but are stable and profitable, while stalwarts are firms that have dominant market positions and strong brand names. These classifications allow for a more nuanced understanding of the competitive landscape and the potential for sustained success within an industry. Counter-cyclicals are not a common classification of firms and are therefore not the best choice.

Classifying Firms into Groups, Such as _________, Provides an Alternative