A single or double page in a magazine can be broken into a variety of units called ________.
A) gatefolds
B) fractional page space
C) segments
D) standard advertising units
E) cut-outs
Correct Answer:
Verified
Q1: Normally,the largest unit of ad space that
Q2: Which of the following is NOT a
Q3: An arrangement between a national advertiser and
Q5: Which term refers to the white space
Q6: What form of newspaper advertising is the
Q7: A magazine page without outside margins,in which
Q8: Advertisers who don't care where their ads
Q9: Which classification of business magazines presents stories
Q10: What form of newspaper advertising is used
Q11: Newspapers offer advertisers _,which allows them to
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