In the context of generating new business ideas, which of the following is an example of brainstorming?
A)A family gathers after dinner to discuss the various small industries they can set up on their family land.
B)A family gets together over a meal to discuss the possibility of selling the family business to a larger player in the industry.
C)An entrepreneur brings his friends to a bar to celebrate the success of the first year of his business.
D)An author approaches a publisher with a list of ideas for a book he or she intends to write.

Question

Quizplus · Accepted Answer

Brainstorming involves coming up with multiple ideas in a group or individual setting, without giving consideration to their feasibility or viability. In the given scenario, a family gathers to discuss various small industries they can set up, which falls under the definition of brainstorming as they are generating multiple ideas without worrying about their implementation. Option B discusses selling a family business, which is a strategic decision-making process rather than brainstorming. Option C describes a success celebration, which is not a brainstorming scenario. Option D involves an author pitching ideas to a publisher for a book they intend to write, which is not a brainstorming activity.

In the Context of Generating New Business Ideas, Which of the Following