"Reference groups" are
A)people whose self-concepts we have influenced.
B)individuals whose self-esteem has been diminished.
C)groups against which a person compares him/herself.
D)groups formed to improve shaky self-esteem.
E)people who hang around the library.

Question

"Reference groups" are​
A)​people whose self-concepts we have influenced.
B)​individuals whose self-esteem has been diminished.
C)​groups against which a person compares him/herself.
D)​groups formed to improve shaky self-esteem.
E)​people who hang around the library.

Quizplus · Accepted Answer

Reference groups are groups against which a person compares themselves. These groups can be either aspirational (groups the individual desires to join) or dissociative (groups the individual wants to avoid being associated with). Reference groups can influence an individual's attitudes, behaviors, and consumption patterns.

"Reference Groups" Are​

"Reference Groups" Are