What does the term "validity" mean in relation to survey research?
A) The results can be verified by outside parties.
B) There is consistency of measurement.
C) At least one of the variables is a good indicator of the intended concept.
D) The sample is representative.

Question

Quizplus · Accepted Answer

Validity in survey research refers to whether the survey questions are actually measuring what they are intended to measure. One way to assess validity is to ensure that at least one variable in the survey is a good indicator of the intended concept. Consistency of measurement and representativeness of the sample are important factors to consider, but they are not directly related to the concept of validity. Verification by outside parties may increase the credibility of the results but does not necessarily ensure validity. Therefore, choice C is the best answer.

What Does the Term "Validity" Mean in Relation to Survey