Using the approach of________, researchers track consumption patterns and conversations of online consumers.
A) mechanical observation
B) netnography
C) predictive techniques
D) eye tracking technology
E) sampling

Question

Quizplus · Accepted Answer

The approach described in the question is netnography, which involves studying online consumption patterns and conversations. Therefore, the correct choice is B.

Using the Approach Of________, Researchers Track Consumption Patterns and Conversations