In the context of moving from idea generation to opportunity recognition,creativity is the ______.
A)production of ideas that will generate significant economic value
B)production of ideas for something new but not useful
C)production of ideas for something that is new and also potentially useful
D)results of brainstorming with friends and family

Question

Quizplus · Accepted Answer

Creativity in the context of moving from idea generation to opportunity recognition refers to the production of ideas for something that is new and also potentially useful. This is because opportunity recognition involves identifying new and untapped markets or needs, and creativity is required to come up with innovative solutions to address them. Option A is too narrow and focuses only on economic value, while B is not useful. Option D is not a reliable method for generating ideas that are potentially useful for opportunity recognition.

In the Context of Moving from Idea Generation to Opportunity