are designed to engage consumers in interactions that will move them closer to a direct purchase or other marketing outcome.
A)Corporate Web sites
B)Web communities
C)Marketing Web sites
D)Brand Web sites
E)Affiliate programs

Question

Quizplus · Accepted Answer

Marketing websites are specifically designed and developed to actively engage consumers in various interactions and promotional activities that will encourage them to make a purchase or take some other action that will benefit the brand or business. These websites are focused on driving conversions, building brand awareness, and expanding market reach, and are characterized by their dynamic, interactive nature and engaging content. Other options listed such as corporate websites, web communities, brand websites, and affiliate programs may have some overlap or connection to marketing activities, but they are not specifically designed to engage consumers in the same way as marketing websites.

Are Designed to Engage Consumers in Interactions That Will Move