Which of the following is the principle objective of a market- oriented mission statement?
A)to satisfy basic customer needs
B)to satisfy basic stockholder needs
C)to satisfy basic partnership needs
D)to satisfy basic owner needs
E)to satisfy basic supplier needs

Question

Quizplus · Accepted Answer

The principle objective of a market-oriented mission statement is to satisfy basic customer needs, as it focuses on understanding and meeting the needs and wants of the target market in order to drive customer satisfaction and ultimately, business success. While it is important to consider the needs of other stakeholders such as shareholders and partners, the primary focus should be on the customer.

Which of the Following Is the Principle Objective of a Market-