Which of the following is an objective of informative advertising?
A) build brand preference
B) change customer perceptions of brand value
C) encourage customers to switch brands
D) suggest new uses for a product
E) keep brand in customer minds during off-seasons
Correct Answer:
Verified
Q1: _ advertising becomes more important as competition
Q3: What is one of the primary goals
Q4: After determining its advertising objectives,the company's next
Q5: Which of the following is one of
Q6: Advertising _ define the jobs that advertising
Q7: An advertising objective is classified by its
Q8: Which of the following may require heavy
Q9: Persuasive advertising becomes _ advertising when a
Q10: Advertising is used mostly by which of
Q59: A product in the maturity stage will
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