Break-even pricing,or a variation called ________,is when the firm tries to determine the price at which it will break even or make the profit it is seeking.
A) competition-based pricing
B) target profit pricing
C) fixed cost pricing
D) value-based pricing
E) customer-based pricing

Question

Quizplus · Accepted Answer

The variation mentioned in the question, where the firm tries to determine the price at which it will break even or make the profit it is seeking, is target profit pricing. Therefore, the best choice is B.

Break-Even Pricing,or a Variation Called ________,Is When the Firm Tries