Which of the following is the principle objective of a market-oriented mission statement?
A) to satisfy basic customer needs
B) to satisfy basic supplier needs
C) to satisfy basic stockholder needs
D) to satisfy basic owner needs
E) to satisfy basic partnership needs

Question

Quizplus · Accepted Answer

A market-oriented mission statement focuses on satisfying basic customer needs. This means that the company's mission statement is geared towards identifying and meeting the needs and wants of its target customers. By doing so, the company aims to gain a competitive advantage and increase customer loyalty. A market-oriented mission statement is customer-centric and helps to keep the company focused on delivering value to its customers.

Which of the Following Is the Principle Objective of a Market-Oriented