Goals that are set at levels that are inappropriately high encourage salespeople and sales managers to act unethically.

Question

Quizplus · Accepted Answer

When goals are set too high, it can create immense pressure on salespeople and sales managers to meet them, which can lead them to engage in unethical behaviors such as falsifying sales numbers, misrepresenting product features, or pressuring customers into making purchases they do not need.

Goals That Are Set at Levels That Are Inappropriately High