Which of the following is not an example of a potential narrow market segment?
A) women who practice yoga
B) residents of coastal California with incomes over $100,000
C) CPAs with tax practices
D) people who have landline telephones

Question

Quizplus · Accepted Answer

People who have landline telephones is not a potential narrow market segment because it includes a large number of people from different demographics and needs, making it a broad market segment rather than a narrow one. The other choices are narrow market segments because they are more specific and target a smaller group of people with shared characteristics or interests.

Which of the Following Is Not an Example of a Potential