An example of a(n) ________ is a five-foot-high cardboard display of Frosty the Tiger placed next to Kellogg's Frosted Flakes breakfast cereal boxes in the supermarket aisle.
A) sample
B) POP promotion
C) POP pack
D) advertising specialty
E) premium
Correct Answer:
Verified
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Q173: Cash-back offers or _ involve the consumer
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