Marketers describe the way the consumer processes information to arrive at brand choices as ________.
alternative evaluation
information search
purchase decision
situational factors
post-purchase dissonance

Question

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The Answer of Marketers describe the way the consumer processes information to arrive at brand choices as ________.
alternative evaluation
information search
purchase decision
situational factors
post-purchase dissonance

Marketers Describe the Way the Consumer Processes Information to Arrive