All of the following are true about marketing EXCEPT: A)Marketing is a broader activity than advertising. B)Marketing stresses the importance of delivering genuine benefits in the offerings of products,services,and ideas. C)Marketing persuades people to buy the "wrong" things. D)When an organization engages in marketing,all stakeholders should benefit. E)Marketing is a broader activity than personal selling.

Question

Quizplus · Accepted Answer

Marketing does not aim to persuade people to buy the "wrong" things, rather it emphasizes the importance of delivering genuine benefits to the customers through the offerings of products, services, and ideas.

All of the Following Are True About Marketing EXCEPT