A(n)________ would probably include customer demographics,location,lifestyle information,and a description of how frequently the customer buys the product.
A)geocode
B)NAICS classification
C)segment profile
D)internal market audit
E)customer guide

Question

Quizplus · Accepted Answer

A segment profile would typically include all of the information listed, including customer demographics, location, lifestyle information, and purchase frequency. Geocode refers to geographic coordinates and is unlikely to be relevant to customer information. NAICS classification refers to industry categorization and does not necessarily provide information on customer behavior. An internal market audit may include customer information, but it is typically focused on internal factors such as sales data and marketing efforts. A customer guide may provide some relevant information, but it is not a standard term in marketing research.

A(n)________ Would Probably Include Customer Demographics,location,lifestyle Information,and a Description of How