For a consumer to be delighted with a product or service he or she must perceive that performance exceeds expectations.

Name: For a consumer to be delighted with a product or service he or she must perceive that performance exceeds expectations.
Brand: Quizplus
Rating: 4.8 (46 reviews)

Question

Quizplus · Accepted Answer

This statement is true. Delight is a positive emotion that can only be achieved when a consumer's experience exceeds their expectations. If the product or service performs as expected, the consumer may be satisfied, but they will not be delighted.

For a Consumer to Be Delighted with a Product or Service