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An Ad for a Fast Rationale Emergency Dialer States: "In

Question 67

Multiple Choice

An ad for a Fast Rationale Emergency Dialer states: "In a life-threatening emergency, 73 percent of people misdial 911." In terms of Maslow's hierarchy, this ad was designed to appeal to the consumer's


A) psychological needs.
B) need for esteem.
C) safety needs.
D) self-actualization needs.

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