Consumers are unlikely to engage in extensive search when they are seeking
A) high-involvement products.
B) low-involvement products.
C) financial capital.
D) capital goods.

Name: Consumers are unlikely to engage in extensive search when they are seeking A) high-involvement products. B) low-involvement products. C) financial capital. D) capital goods.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

When consumers are seeking low-involvement products, they are unlikely to engage in extensive search, so ready availability is important.

Consumers Are Unlikely to Engage in Extensive Search When They