Deck 3: Getting Attention and Delivering an Informative Message

Question 1

Match
-The visual things seen in a design that include: line, shape, volume, texture, value and color.

A) Elements of Design
B) Art
C) Dominance
D) Design
E) Dimension
F) Tactile
G) Eye Flow
H) Eye Flow
I) Form
J) Balance
K) Geometric
L) Unity
M) Organic
N) One-Dimensional Design
O) Implied
P) Principle of Design
Q) Formal
R) Two-Dimensional Design
S) White Space
T) Negative/Positive Space
U) Informal
V) Three Dimensional Design

Answer 1

A

Question 2

Match
-Something that is meant to arouse an undefined response.

A) Elements of Design
B) Art
C) Dominance
D) Design
E) Dimension
F) Tactile
G) Eye Flow
H) Eye Flow
I) Form
J) Balance
K) Geometric
L) Unity
M) Organic
N) One-Dimensional Design
O) Implied
P) Principle of Design
Q) Formal
R) Two-Dimensional Design
S) White Space
T) Negative/Positive Space
U) Informal
V) Three Dimensional Design

Answer 2

B

Question 3

Match
-The term that determines the need for every ad to have one components that is larger than the rest.

A) Elements of Design
B) Art
C) Dominance
D) Design
E) Dimension
F) Tactile
G) Eye Flow
H) Eye Flow
I) Form
J) Balance
K) Geometric
L) Unity
M) Organic
N) One-Dimensional Design
O) Implied
P) Principle of Design
Q) Formal
R) Two-Dimensional Design
S) White Space
T) Negative/Positive Space
U) Informal
V) Three Dimensional Design

Answer 3

C

Question 4

Match
-Something that has a predetermined purpose and response.

A) Elements of Design
B) Art
C) Dominance
D) Design
E) Dimension
F) Tactile
G) Eye Flow
H) Eye Flow
I) Form
J) Balance
K) Geometric
L) Unity
M) Organic
N) One-Dimensional Design
O) Implied
P) Principle of Design
Q) Formal
R) Two-Dimensional Design
S) White Space
T) Negative/Positive Space
U) Informal
V) Three Dimensional Design

Question 5

Match
-Defines the overall shape or the roundness or flatness of an object.

A) Elements of Design
B) Art
C) Dominance
D) Design
E) Dimension
F) Tactile
G) Eye Flow
H) Eye Flow
I) Form
J) Balance
K) Geometric
L) Unity
M) Organic
N) One-Dimensional Design
O) Implied
P) Principle of Design
Q) Formal
R) Two-Dimensional Design
S) White Space
T) Negative/Positive Space
U) Informal
V) Three Dimensional Design

Question 6

Match
-A type of texture used in three-dimensional design where you can actually reach out and feel the surface.

A) Elements of Design
B) Art
C) Dominance
D) Design
E) Dimension
F) Tactile
G) Eye Flow
H) Eye Flow
I) Form
J) Balance
K) Geometric
L) Unity
M) Organic
N) One-Dimensional Design
O) Implied
P) Principle of Design
Q) Formal
R) Two-Dimensional Design
S) White Space
T) Negative/Positive Space
U) Informal
V) Three Dimensional Design

Question 7

Match
-The arrangement of an ads components in such a way as to create a predetermined path for the reader to follow.

A) Elements of Design
B) Art
C) Dominance
D) Design
E) Dimension
F) Tactile
G) Eye Flow
H) Eye Flow
I) Form
J) Balance
K) Geometric
L) Unity
M) Organic
N) One-Dimensional Design
O) Implied
P) Principle of Design
Q) Formal
R) Two-Dimensional Design
S) White Space
T) Negative/Positive Space
U) Informal
V) Three Dimensional Design

Question 8

Match
-Refers to the varied visual and verbal components seen in an ad.

A) Elements of Design
B) Art
C) Dominance
D) Design
E) Dimension
F) Tactile
G) Eye Flow
H) Eye Flow
I) Form
J) Balance
K) Geometric
L) Unity
M) Organic
N) One-Dimensional Design
O) Implied
P) Principle of Design
Q) Formal
R) Two-Dimensional Design
S) White Space
T) Negative/Positive Space
U) Informal
V) Three Dimensional Design

Question 9

Match
-Refers to how visual and verbal elements will be organized within the design.

A) Elements of Design
B) Art
C) Dominance
D) Design
E) Dimension
F) Tactile
G) Eye Flow
H) Eye Flow
I) Form
J) Balance
K) Geometric
L) Unity
M) Organic
N) One-Dimensional Design
O) Implied
P) Principle of Design
Q) Formal
R) Two-Dimensional Design
S) White Space
T) Negative/Positive Space
U) Informal
V) Three Dimensional Design

Question 10

Match
-The term used to describe ads that have equilibrium or components that are equally distributed within the ad.

A) Elements of Design
B) Art
C) Dominance
D) Design
E) Dimension
F) Tactile
G) Eye Flow
H) Eye Flow
I) Form
J) Balance
K) Geometric
L) Unity
M) Organic
N) One-Dimensional Design
O) Implied
P) Principle of Design
Q) Formal
R) Two-Dimensional Design
S) White Space
T) Negative/Positive Space
U) Informal
V) Three Dimensional Design

Question 11

Match
-The formal name for shapes such as circles, squares, triangles, or rectangles.

A) Elements of Design
B) Art
C) Dominance
D) Design
E) Dimension
F) Tactile
G) Eye Flow
H) Eye Flow
I) Form
J) Balance
K) Geometric
L) Unity
M) Organic
N) One-Dimensional Design
O) Implied
P) Principle of Design
Q) Formal
R) Two-Dimensional Design
S) White Space
T) Negative/Positive Space
U) Informal
V) Three Dimensional Design

Question 12

Match
-This principle of design also known as harmony, ensures all visual and verbal elements in an ad work together, to send a cohesive message.

A) Elements of Design
B) Art
C) Dominance
D) Design
E) Dimension
F) Tactile
G) Eye Flow
H) Eye Flow
I) Form
J) Balance
K) Geometric
L) Unity
M) Organic
N) One-Dimensional Design
O) Implied
P) Principle of Design
Q) Formal
R) Two-Dimensional Design
S) White Space
T) Negative/Positive Space
U) Informal
V) Three Dimensional Design

Question 13

Match
-The name for any shape found in nature or created using positive/negative space.

A) Elements of Design
B) Art
C) Dominance
D) Design
E) Dimension
F) Tactile
G) Eye Flow
H) Eye Flow
I) Form
J) Balance
K) Geometric
L) Unity
M) Organic
N) One-Dimensional Design
O) Implied
P) Principle of Design
Q) Formal
R) Two-Dimensional Design
S) White Space
T) Negative/Positive Space
U) Informal
V) Three Dimensional Design

Question 14

Match
-Designs that are defined only by length.

A) Elements of Design
B) Art
C) Dominance
D) Design
E) Dimension
F) Tactile
G) Eye Flow
H) Eye Flow
I) Form
J) Balance
K) Geometric
L) Unity
M) Organic
N) One-Dimensional Design
O) Implied
P) Principle of Design
Q) Formal
R) Two-Dimensional Design
S) White Space
T) Negative/Positive Space
U) Informal
V) Three Dimensional Design

Question 15

Match
-A type of texture where you can only see and feel the design elements.

A) Elements of Design
B) Art
C) Dominance
D) Design
E) Dimension
F) Tactile
G) Eye Flow
H) Eye Flow
I) Form
J) Balance
K) Geometric
L) Unity
M) Organic
N) One-Dimensional Design
O) Implied
P) Principle of Design
Q) Formal
R) Two-Dimensional Design
S) White Space
T) Negative/Positive Space
U) Informal
V) Three Dimensional Design

Question 16

Match
-The standard visual guidelines that govern the way the elements are used within a layout.

A) Elements of Design
B) Art
C) Dominance
D) Design
E) Dimension
F) Tactile
G) Eye Flow
H) Eye Flow
I) Form
J) Balance
K) Geometric
L) Unity
M) Organic
N) One-Dimensional Design
O) Implied
P) Principle of Design
Q) Formal
R) Two-Dimensional Design
S) White Space
T) Negative/Positive Space
U) Informal
V) Three Dimensional Design

Question 17

Match
-A type of balance that implies an imaginary line that runs down the center of an ad where every component that appears on one side of the ad is duplicated in size or shape on the other.

A) Elements of Design
B) Art
C) Dominance
D) Design
E) Dimension
F) Tactile
G) Eye Flow
H) Eye Flow
I) Form
J) Balance
K) Geometric
L) Unity
M) Organic
N) One-Dimensional Design
O) Implied
P) Principle of Design
Q) Formal
R) Two-Dimensional Design
S) White Space
T) Negative/Positive Space
U) Informal
V) Three Dimensional Design

Question 18

Match
-An art term used to define designs that use only simple geometric shapes such as squares, rectangles, triangles or circles.

A) Elements of Design
B) Art
C) Dominance
D) Design
E) Dimension
F) Tactile
G) Eye Flow
H) Eye Flow
I) Form
J) Balance
K) Geometric
L) Unity
M) Organic
N) One-Dimensional Design
O) Implied
P) Principle of Design
Q) Formal
R) Two-Dimensional Design
S) White Space
T) Negative/Positive Space
U) Informal
V) Three Dimensional Design

Question 19

Match
-The term used to describe the negative space on a page.

A) Elements of Design
B) Art
C) Dominance
D) Design
E) Dimension
F) Tactile
G) Eye Flow
H) Eye Flow
I) Form
J) Balance
K) Geometric
L) Unity
M) Organic
N) One-Dimensional Design
O) Implied
P) Principle of Design
Q) Formal
R) Two-Dimensional Design
S) White Space
T) Negative/Positive Space
U) Informal
V) Three Dimensional Design

Question 20

Match
-A principle of design that refers to occupied and unoccupied spaces within an ad.

A) Elements of Design
B) Art
C) Dominance
D) Design
E) Dimension
F) Tactile
G) Eye Flow
H) Eye Flow
I) Form
J) Balance
K) Geometric
L) Unity
M) Organic
N) One-Dimensional Design
O) Implied
P) Principle of Design
Q) Formal
R) Two-Dimensional Design
S) White Space
T) Negative/Positive Space
U) Informal
V) Three Dimensional Design

Question 21

Match
-A type of balance that deals with optical weight.

A) Elements of Design
B) Art
C) Dominance
D) Design
E) Dimension
F) Tactile
G) Eye Flow
H) Eye Flow
I) Form
J) Balance
K) Geometric
L) Unity
M) Organic
N) One-Dimensional Design
O) Implied
P) Principle of Design
Q) Formal
R) Two-Dimensional Design
S) White Space
T) Negative/Positive Space
U) Informal
V) Three Dimensional Design

Question 22

Match
-A term used to describe designs or shapes that are defined by length, width and depth or volume.

A) Elements of Design
B) Art
C) Dominance
D) Design
E) Dimension
F) Tactile
G) Eye Flow
H) Eye Flow
I) Form
J) Balance
K) Geometric
L) Unity
M) Organic
N) One-Dimensional Design
O) Implied
P) Principle of Design
Q) Formal
R) Two-Dimensional Design
S) White Space
T) Negative/Positive Space
U) Informal
V) Three Dimensional Design