Deck 5: Type As a Design Element

Question 1

Match
-The term used to identify the numerical height of all letterforms.

A) Points
B) Legibility
C) Descenders
D) Serif Type Style
E) Script Type Style
F) Typeface
G) Font
H) San Serif Type Style
I) Weight
J) Readability
K) X-Height
L) Ascenders
M) Modern Type Style
N) Letter Spacing
O) Text Wrap
P) Line Spacing
Q) Display Type Style
R) Display Type Style
S) Leading
T) Widow
U) Eyeballing
V) Type Alignment
W) Super Families
X) Orphan
Y) Gutter
Z) Kerning
AB) Line Height

Answer 1

A

Question 2

Match
-A term used to describe how easy it is to read and understand an ad with a quick glance.

A) Points
B) Legibility
C) Descenders
D) Serif Type Style
E) Script Type Style
F) Typeface
G) Font
H) San Serif Type Style
I) Weight
J) Readability
K) X-Height
L) Ascenders
M) Modern Type Style
N) Letter Spacing
O) Text Wrap
P) Line Spacing
Q) Display Type Style
R) Display Type Style
S) Leading
T) Widow
U) Eyeballing
V) Type Alignment
W) Super Families
X) Orphan
Y) Gutter
Z) Kerning
AB) Line Height

Answer 2

B

Question 3

Match
-The part of the letterform that extends downward below the line type sets on.

A) Points
B) Legibility
C) Descenders
D) Serif Type Style
E) Script Type Style
F) Typeface
G) Font
H) San Serif Type Style
I) Weight
J) Readability
K) X-Height
L) Ascenders
M) Modern Type Style
N) Letter Spacing
O) Text Wrap
P) Line Spacing
Q) Display Type Style
R) Display Type Style
S) Leading
T) Widow
U) Eyeballing
V) Type Alignment
W) Super Families
X) Orphan
Y) Gutter
Z) Kerning
AB) Line Height

Answer 3

C

Question 4

Match
-A typeface that has delicate lines that are attached to the end of a larger, thicker stroke or line that protrudes from the edges of the letters.

A) Points
B) Legibility
C) Descenders
D) Serif Type Style
E) Script Type Style
F) Typeface
G) Font
H) San Serif Type Style
I) Weight
J) Readability
K) X-Height
L) Ascenders
M) Modern Type Style
N) Letter Spacing
O) Text Wrap
P) Line Spacing
Q) Display Type Style
R) Display Type Style
S) Leading
T) Widow
U) Eyeballing
V) Type Alignment
W) Super Families
X) Orphan
Y) Gutter
Z) Kerning
AB) Line Height

Question 5

Match
-The name given to a typeface that mimics handwriting.

A) Points
B) Legibility
C) Descenders
D) Serif Type Style
E) Script Type Style
F) Typeface
G) Font
H) San Serif Type Style
I) Weight
J) Readability
K) X-Height
L) Ascenders
M) Modern Type Style
N) Letter Spacing
O) Text Wrap
P) Line Spacing
Q) Display Type Style
R) Display Type Style
S) Leading
T) Widow
U) Eyeballing
V) Type Alignment
W) Super Families
X) Orphan
Y) Gutter
Z) Kerning
AB) Line Height

Question 6

Match
-Type styles are categorized by its name such as Future or Times that identifies its unique set of letters, numbers, and punctuation.

A) Points
B) Legibility
C) Descenders
D) Serif Type Style
E) Script Type Style
F) Typeface
G) Font
H) San Serif Type Style
I) Weight
J) Readability
K) X-Height
L) Ascenders
M) Modern Type Style
N) Letter Spacing
O) Text Wrap
P) Line Spacing
Q) Display Type Style
R) Display Type Style
S) Leading
T) Widow
U) Eyeballing
V) Type Alignment
W) Super Families
X) Orphan
Y) Gutter
Z) Kerning
AB) Line Height

Question 7

Match
-A term used to identify all of a typefaces upper and lowercase letters, numbers, and punctuation for a specific typeface.

A) Points
B) Legibility
C) Descenders
D) Serif Type Style
E) Script Type Style
F) Typeface
G) Font
H) San Serif Type Style
I) Weight
J) Readability
K) X-Height
L) Ascenders
M) Modern Type Style
N) Letter Spacing
O) Text Wrap
P) Line Spacing
Q) Display Type Style
R) Display Type Style
S) Leading
T) Widow
U) Eyeballing
V) Type Alignment
W) Super Families
X) Orphan
Y) Gutter
Z) Kerning
AB) Line Height

Question 8

Match
-The name for a type style that has no thin lines attached to the letterform.

A) Points
B) Legibility
C) Descenders
D) Serif Type Style
E) Script Type Style
F) Typeface
G) Font
H) San Serif Type Style
I) Weight
J) Readability
K) X-Height
L) Ascenders
M) Modern Type Style
N) Letter Spacing
O) Text Wrap
P) Line Spacing
Q) Display Type Style
R) Display Type Style
S) Leading
T) Widow
U) Eyeballing
V) Type Alignment
W) Super Families
X) Orphan
Y) Gutter
Z) Kerning
AB) Line Height

Question 9

Match
-A term used to identify the different thicknesses of a typeface.

A) Points
B) Legibility
C) Descenders
D) Serif Type Style
E) Script Type Style
F) Typeface
G) Font
H) San Serif Type Style
I) Weight
J) Readability
K) X-Height
L) Ascenders
M) Modern Type Style
N) Letter Spacing
O) Text Wrap
P) Line Spacing
Q) Display Type Style
R) Display Type Style
S) Leading
T) Widow
U) Eyeballing
V) Type Alignment
W) Super Families
X) Orphan
Y) Gutter
Z) Kerning
AB) Line Height

Question 10

Match
-A term used to define when the target can easily and quickly read an ad.

A) Points
B) Legibility
C) Descenders
D) Serif Type Style
E) Script Type Style
F) Typeface
G) Font
H) San Serif Type Style
I) Weight
J) Readability
K) X-Height
L) Ascenders
M) Modern Type Style
N) Letter Spacing
O) Text Wrap
P) Line Spacing
Q) Display Type Style
R) Display Type Style
S) Leading
T) Widow
U) Eyeballing
V) Type Alignment
W) Super Families
X) Orphan
Y) Gutter
Z) Kerning
AB) Line Height

Question 11

Match
-The height of a typeface's lowercase letters, and the length and height of the face's ascenders and descenders.

A) Points
B) Legibility
C) Descenders
D) Serif Type Style
E) Script Type Style
F) Typeface
G) Font
H) San Serif Type Style
I) Weight
J) Readability
K) X-Height
L) Ascenders
M) Modern Type Style
N) Letter Spacing
O) Text Wrap
P) Line Spacing
Q) Display Type Style
R) Display Type Style
S) Leading
T) Widow
U) Eyeballing
V) Type Alignment
W) Super Families
X) Orphan
Y) Gutter
Z) Kerning
AB) Line Height

Question 12

Match
-The part of the letterform that extends upward from the main body of a letter.

A) Points
B) Legibility
C) Descenders
D) Serif Type Style
E) Script Type Style
F) Typeface
G) Font
H) San Serif Type Style
I) Weight
J) Readability
K) X-Height
L) Ascenders
M) Modern Type Style
N) Letter Spacing
O) Text Wrap
P) Line Spacing
Q) Display Type Style
R) Display Type Style
S) Leading
T) Widow
U) Eyeballing
V) Type Alignment
W) Super Families
X) Orphan
Y) Gutter
Z) Kerning
AB) Line Height

Question 13

Match
-A type style having serif or san serif characteristic and can project a corporate, forward thing, trendy or futuristic personality.

A) Points
B) Legibility
C) Descenders
D) Serif Type Style
E) Script Type Style
F) Typeface
G) Font
H) San Serif Type Style
I) Weight
J) Readability
K) X-Height
L) Ascenders
M) Modern Type Style
N) Letter Spacing
O) Text Wrap
P) Line Spacing
Q) Display Type Style
R) Display Type Style
S) Leading
T) Widow
U) Eyeballing
V) Type Alignment
W) Super Families
X) Orphan
Y) Gutter
Z) Kerning
AB) Line Height

Question 14

Match
-The term used in design to define the amount of white space showing between hand drawn letterforms.

A) Points
B) Legibility
C) Descenders
D) Serif Type Style
E) Script Type Style
F) Typeface
G) Font
H) San Serif Type Style
I) Weight
J) Readability
K) X-Height
L) Ascenders
M) Modern Type Style
N) Letter Spacing
O) Text Wrap
P) Line Spacing
Q) Display Type Style
R) Display Type Style
S) Leading
T) Widow
U) Eyeballing
V) Type Alignment
W) Super Families
X) Orphan
Y) Gutter
Z) Kerning
AB) Line Height

Question 15

Match
-Type that is designed to closely follow around the shape of a visual.

A) Points
B) Legibility
C) Descenders
D) Serif Type Style
E) Script Type Style
F) Typeface
G) Font
H) San Serif Type Style
I) Weight
J) Readability
K) X-Height
L) Ascenders
M) Modern Type Style
N) Letter Spacing
O) Text Wrap
P) Line Spacing
Q) Display Type Style
R) Display Type Style
S) Leading
T) Widow
U) Eyeballing
V) Type Alignment
W) Super Families
X) Orphan
Y) Gutter
Z) Kerning
AB) Line Height

Question 16

Match
-The term used in design to define the white space that appears between hand drawn lines of text.

A) Points
B) Legibility
C) Descenders
D) Serif Type Style
E) Script Type Style
F) Typeface
G) Font
H) San Serif Type Style
I) Weight
J) Readability
K) X-Height
L) Ascenders
M) Modern Type Style
N) Letter Spacing
O) Text Wrap
P) Line Spacing
Q) Display Type Style
R) Display Type Style
S) Leading
T) Widow
U) Eyeballing
V) Type Alignment
W) Super Families
X) Orphan
Y) Gutter
Z) Kerning
AB) Line Height

Question 17

Match
-A decorative or more graphic type style that has a loud voice and often an unusual or irregular appearance.

A) Points
B) Legibility
C) Descenders
D) Serif Type Style
E) Script Type Style
F) Typeface
G) Font
H) San Serif Type Style
I) Weight
J) Readability
K) X-Height
L) Ascenders
M) Modern Type Style
N) Letter Spacing
O) Text Wrap
P) Line Spacing
Q) Display Type Style
R) Display Type Style
S) Leading
T) Widow
U) Eyeballing
V) Type Alignment
W) Super Families
X) Orphan
Y) Gutter
Z) Kerning
AB) Line Height

Question 18

Match
-The invisible line that type sits on.

A) Points
B) Legibility
C) Descenders
D) Serif Type Style
E) Script Type Style
F) Typeface
G) Font
H) San Serif Type Style
I) Weight
J) Readability
K) X-Height
L) Ascenders
M) Modern Type Style
N) Letter Spacing
O) Text Wrap
P) Line Spacing
Q) Display Type Style
R) Display Type Style
S) Leading
T) Widow
U) Eyeballing
V) Type Alignment
W) Super Families
X) Orphan
Y) Gutter
Z) Kerning
AB) Line Height

Question 19

Match
-The term used for the amount of white space that appears between lines of text set on the computer.

A) Points
B) Legibility
C) Descenders
D) Serif Type Style
E) Script Type Style
F) Typeface
G) Font
H) San Serif Type Style
I) Weight
J) Readability
K) X-Height
L) Ascenders
M) Modern Type Style
N) Letter Spacing
O) Text Wrap
P) Line Spacing
Q) Display Type Style
R) Display Type Style
S) Leading
T) Widow
U) Eyeballing
V) Type Alignment
W) Super Families
X) Orphan
Y) Gutter
Z) Kerning
AB) Line Height

Question 20

Match
-Occurs when a single word or first line of a paragraph appears at the end of a paragraph.

A) Points
B) Legibility
C) Descenders
D) Serif Type Style
E) Script Type Style
F) Typeface
G) Font
H) San Serif Type Style
I) Weight
J) Readability
K) X-Height
L) Ascenders
M) Modern Type Style
N) Letter Spacing
O) Text Wrap
P) Line Spacing
Q) Display Type Style
R) Display Type Style
S) Leading
T) Widow
U) Eyeballing
V) Type Alignment
W) Super Families
X) Orphan
Y) Gutter
Z) Kerning
AB) Line Height

Question 21

Match
-A simple way to determine if white space is visually equalized between both hand drawn and computer set letterforms and lines of text.

A) Points
B) Legibility
C) Descenders
D) Serif Type Style
E) Script Type Style
F) Typeface
G) Font
H) San Serif Type Style
I) Weight
J) Readability
K) X-Height
L) Ascenders
M) Modern Type Style
N) Letter Spacing
O) Text Wrap
P) Line Spacing
Q) Display Type Style
R) Display Type Style
S) Leading
T) Widow
U) Eyeballing
V) Type Alignment
W) Super Families
X) Orphan
Y) Gutter
Z) Kerning
AB) Line Height

Question 22

Match
-The way lines of text are arranged on the page or screen.

A) Points
B) Legibility
C) Descenders
D) Serif Type Style
E) Script Type Style
F) Typeface
G) Font
H) San Serif Type Style
I) Weight
J) Readability
K) X-Height
L) Ascenders
M) Modern Type Style
N) Letter Spacing
O) Text Wrap
P) Line Spacing
Q) Display Type Style
R) Display Type Style
S) Leading
T) Widow
U) Eyeballing
V) Type Alignment
W) Super Families
X) Orphan
Y) Gutter
Z) Kerning
AB) Line Height

Question 23

Match
-The term for typefaces that come in both serif and san serif versions.

A) Points
B) Legibility
C) Descenders
D) Serif Type Style
E) Script Type Style
F) Typeface
G) Font
H) San Serif Type Style
I) Weight
J) Readability
K) X-Height
L) Ascenders
M) Modern Type Style
N) Letter Spacing
O) Text Wrap
P) Line Spacing
Q) Display Type Style
R) Display Type Style
S) Leading
T) Widow
U) Eyeballing
V) Type Alignment
W) Super Families
X) Orphan
Y) Gutter
Z) Kerning
AB) Line Height

Question 24

Match
-Occurs when one word, or the last line of a paragraph of copy appears at the top of the second column of type.

A) Points
B) Legibility
C) Descenders
D) Serif Type Style
E) Script Type Style
F) Typeface
G) Font
H) San Serif Type Style
I) Weight
J) Readability
K) X-Height
L) Ascenders
M) Modern Type Style
N) Letter Spacing
O) Text Wrap
P) Line Spacing
Q) Display Type Style
R) Display Type Style
S) Leading
T) Widow
U) Eyeballing
V) Type Alignment
W) Super Families
X) Orphan
Y) Gutter
Z) Kerning
AB) Line Height

Question 25

Match
-The amount of white space appearing between columns of body copy.

A) Points
B) Legibility
C) Descenders
D) Serif Type Style
E) Script Type Style
F) Typeface
G) Font
H) San Serif Type Style
I) Weight
J) Readability
K) X-Height
L) Ascenders
M) Modern Type Style
N) Letter Spacing
O) Text Wrap
P) Line Spacing
Q) Display Type Style
R) Display Type Style
S) Leading
T) Widow
U) Eyeballing
V) Type Alignment
W) Super Families
X) Orphan
Y) Gutter
Z) Kerning
AB) Line Height

Question 26

Match
-The amount of space seen between letterforms set on a computer.

A) Points
B) Legibility
C) Descenders
D) Serif Type Style
E) Script Type Style
F) Typeface
G) Font
H) San Serif Type Style
I) Weight
J) Readability
K) X-Height
L) Ascenders
M) Modern Type Style
N) Letter Spacing
O) Text Wrap
P) Line Spacing
Q) Display Type Style
R) Display Type Style
S) Leading
T) Widow
U) Eyeballing
V) Type Alignment
W) Super Families
X) Orphan
Y) Gutter
Z) Kerning
AB) Line Height

Question 27

Match
-The term used to define digital leading.

A) Points
B) Legibility
C) Descenders
D) Serif Type Style
E) Script Type Style
F) Typeface
G) Font
H) San Serif Type Style
I) Weight
J) Readability
K) X-Height
L) Ascenders
M) Modern Type Style
N) Letter Spacing
O) Text Wrap
P) Line Spacing
Q) Display Type Style
R) Display Type Style
S) Leading
T) Widow
U) Eyeballing
V) Type Alignment
W) Super Families
X) Orphan
Y) Gutter
Z) Kerning
AA) Line Height