Deck 3: Analyzing the Crowd

Question 1

Speakers should NOT consider audience ___________ during speech preparation.

A) Background
B) Interests
C)Knowledge of the subject
D) Attitude towards the subject
E) Appearance

Answer 1

E

Question 2

A(n) __________ audience is the hardest to deal with.

A) Indifferent
B) Student
C) Faculty
D) Diverse
E) Opposed

Answer 2

E

Question 3

Success or failure in communication is measured by audience

A) Response.
B) Understanding.
C) Attention.
D) Analysis.
E) Knowledge of the subject.

Answer 3

A

Question 4

Demography is derived from a Greek word meaning

A) Democratic.
B) Graphic.
C) People.
D) Demonstrative.
E) Status.

Question 5

Communication does NOT take place unless the audience

A) Understands the message.
B) Pays attention.
C) Agrees with the message.
D) Gets excited.
E) Delivers a message.

Question 6

Your audience will __________ if they think your speech is useful.

A) Understand the message
B) Voluntarily pay attention
C) Agree with your purpose
D) Like you
E) Oppose your point of view

Question 7

You can stimulate the interest of an indifferent audience by

A) Explaining the usefulness of the subject.
B) Talking slower.
C) Using an imaginative approach.
D) Talking faster.
E) Using a creative approach and explaining the usefulness of the subject.

Question 8

Favorable audiences are usually

A) A mixture of male and female.
B) Supportive.
C) Attentive.
D) Highly educated.
E) Diverse and sympathetic.

Question 9

Which of the following is NOT a demographic characteristic?

A) Educational level
B) Ethnic group
C) Cultural group
D) Age
E) Appearance

Question 10

In order to communicate effectively to an audience you must

A) Like them.
B) Understand them.
C) Soften them up.
D) Identify with them.
E) Speak loudly.

Question 11

The indifferent audience is the hardest to deal with.

Question 12

An audience is an indispensable part of communication.

Question 13

A speech must be developed with the audience in mind.

Question 14

Some audience responses are unattainable.

Question 15

Sometimes you have to make an educated guess about your audience.

Question 16

The hardest audience to deal with involves people you know

Question 17

List some demographic factors to consider about an audience and explain why these are important.

Question 18

Explain what Maslow's Hierarchy of Needs describes and briefly describe each level.